COMMUNICATION
PM Narendra Modi's new avatar as a high-handed, know-all self-promoting man with a tinge of arrogance was responsible for the fast deterioration of his so-called charm among electors. After all, votes like alms are is to be sought for with humility—which was missing with Modi and his team. Modi seems to have fallen into the same ‘shining India' trap of the erstwhile flamboyant Vajpayee and is hence getting more and more distant from the real India. Voters—high or low, rich or poor—are not fools not to notice this.
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